As a student project in communication design we created this sustainable corporate identity and shop concept. Each product has an added value, so you don't have to throw it away after using. There is also a special jacket, which includes a shopping-bag to avoid using plastic-bags. The project was developed step by step with the creative method »Design Thinking«.

Team: Stella Daumenlang, Sarah Delling, Magdalena Hirmer, Verena Thalmeier and Laura Markert

Supervised by Prof. Carl Frech, FH Würzburg, Faculty of Design